How to Craft Great Blog Post Titles

Mar 1, 2021Blogging

Get the latest news:

I’ll let you in on a little secret. An important part of blogging is how to craft great blog post titles. How well you write, how well-researched your content is, or how pretty your images are means nothing if you can’t get readers to click through and start reading your post. And the single most important thing when it comes to getting readers’ attention is your blog post title.

It’s also the most important on-page factor when it comes to SEO. So if you’re hoping for lots of free traffic from Google and all your favorite social media sites, you need to get good at crafting great blog post titles.

Start With Your Keyword

The key with great blog post titles is to strive for a balance between a title the search engines will like and one that your readers will find interesting and engaging enough to make them want to click on it. To get that balance just right, I like to start with a keyword or key phrase that I want to rank for in the search engines.

Open up your favorite keyword research tool ñ like the Google Keyword Planner for example ñ and play around with it until you come up with the keyword or key phrase you want to rank for.

For the sake of illustration let’s say our keyword example is “best blog hosts” and the post will be a review of five of the best hosting companies for WordPress blogs. “Best blog hosts” is the keyword we want to rank for in this example.

Make It Interesting

Now that we have the keyword, it’s time to make it interesting for our readers. There are plenty of different ways to turn our example keyword into an interesting blog post title.

Here are a few ideas:

  • The Three Best Blog Hosts Reviewed – Read This Before You Sign Up
  • Looking For a New Home for Your Blog? The Best Blog Hosts Reviewed
  • My Top 5 Best Blog Hosts Revealed ñ Here’s Who I Recommend
  • Wondering Who The Best Blog Hosts Are?
  • Is Your Host One The Best of The Best Blog Hosts List?

Do you see how this works? Start with the keyword and then try to think about why your readers would be looking for this information. Focus on what’s in it for them by sharing content that will help them out.

Stay Authentic and Stick With Your Style

Last but not least stay authentic and stick with your own style. This is particularly important if you’re an established blogger. Don’t just copy and paste the blog post titles above. They may not reflect the style and tone of voice of your blog posts. In other words, they may not be you. Balance the need for the search engines to easily find what you’re content is about, the need to keep things interesting for your readers, with your own voice.

You may find it helpful to write a few different blog post titles down and then chose the one that resonates most with you (and hopefully with your readers).

0 Comments

Leave a Reply

About me

Goal Mindset Mentor helping creatives, multi-passionates and rebels transform their mindset, strategies, and habits so they can go from confusion to clarity and fill their lives with love, joy, and productivity!   

Subscribe

Recent Posts

Why Habits Should Be Formed One at a Time

Why Habits Should Be Formed One at a Time

One of the best pieces of advice you will receive about forming new habits is that you should only form one at a time. When you attempt to change too much at once, it almost always leads to failure. This can overwhelm you, frustrate you, and give you too much to...

Rebel Incubator Questions Answered!

Rebel Incubator Questions Answered!

Rebel Incubator Questions Answered because you could be wondering about this! Here’s the thing, this isn’t about adding anything extra into your schedule but getting a bit more strategic about your time and doing the things that need to get done. Anytime I have a...

You can do so much with the right plan

You can do so much with the right plan

You can do so much with the right plan for you! There are 24 hours in a day and so much can be done during that time, all you need to do is make it a priority and set time aside to focus and get it done. Riding the wave of inspiration allow you to bring your idea from...

Categories

» Freebies

» Programs

» Work with me

Petra Monaco Goal Success Coach
myobvi

Pin It on Pinterest

Share This