One of the best ways to double your income is to figure out what’s working and doing more of that. Sounds simple enough, doesn’t it? The problem is that you first have to know exactly what’s working and what isn’t. The best way to do that is to track everything. From there you look at your data and make a plan for what you should and shouldn’t be doing going forward. 

Your first step will be to decide what you want to track.

This will be a little different for everyone depending on your business and what you do on a daily, weekly, and monthly basis. A good place to start is to look at income and expenses, products or different sources of income, and of course where you spend most of your time. 

Let’s say you start to track where your income is coming from. If possible, go back and look at the last six to twelve months of financial data. Did you make money selling your own products? Did you get large affiliate commission checks? Did you sell advertising on your websites? 

Next you want to look at expenses related to that income.

You’ll have some fixed expenses like hosting your website for example, that you should ignore for the purpose of this exercise. Look at cost directly related to each source of income. For example, in order to launch your products, you may hire a graphic designer, a VA, and pay for your shopping cart software. You may also be paying commissions to affiliates promoting your products. Subtract those costs from the income you’ve made to get a good feel for your actual profits. Other sources of income will have little to no expenses. Once you’ve adjusted your income figures to reflect the profit you’ve made, you can start to compare. 

Last but not least, look at the amount of time you’re spending to generate the income.

It may take you a full month of working twelve-hour days to launch a new big course. On the other hand, you may be able to put together a short eBook or fresh membership content in a day or two by leveraging content you’ve already written or buying pre-written content. Look at the time it takes for each type of product and compare this to the amount of money you expect to make from the launch and going forward. This will help you decide what’s the most profitable way to spend your time. 

With all the information at your fingertips, it will be easy to decide what you should be doing more off, what you should be doing less off, and what you should stop doing. Focus most of your time and energy on the most profitable products and income sources. Work on it for a good six months and look at how much your profits went up. I wouldn’t be surprised if this one strategy alone allows you to double your income.

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Petra Monaco

Petra Monaco

Create the Life You Want + Make an Impact while you're at it!

Petra Monaco is a published author, coach, mom and breaks the status quo for fun. As a foster kid, she knows the challenges and excuses people make as she rewrote her own story and then worked her way through to become a Master's level therapist. However, after watching her son fight for his life due to a rare genetic disorder and three liver transplants, she now coaches creatives and multi-passionates to stop waiting for “one day” and the “perfect moments’. Petra helps you dive deeply into the heart of things in order to discover your next steps, inspires you to set up your own personal framework so you can break free from fear, doubt, and overwhelm so you can start creating the life you want now. Petra uses her personal story to inspire and motivate people into doing the work they need to do to create change because she believes that your excuses are just avoidance. You can have the cake and eat it too if you're willing to show up for it!
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